For therapists. By a therapist.
Your brand should feel like you.
Hi, I'm Yvette. I'm a therapist, and I build brands and websites for other therapists. I help you notice what makes you different, then say it so the right people actually hear it.
See the workHow I work
When you talk to everyone, you talk to no one.
Right now everyone has a podium, and AI can write a homepage in seconds. What it can't do is find your secret sauce. That takes a real conversation, and some digging into what's already there.
I've also learned that a plant won't grow in the wrong soil. When your calendar is packed, your desk is buried and nobody's in your corner, it's really hard to show up the way you want to. So I bring structure and support along with the design: a clear plan, fewer decisions on your plate, and someone who actually gets the work.
The work
Client stories.
Every one of these started with a conversation about who the clinician wants to reach. Click into any project for the full story.
Three directions, one very clear website.
Mari's glow up, from 2024 to now.
The story I tell the most.
A brand that lives up to its name.
One clinician, two very different brands.
Same six colors. A completely different brand.
For the strong ones who get tired.
For therapists who are ready to build.
Yes, I'm my own client too.
Print and social
The pieces that travel.
Speaker sheets, slide decks, flyers, style guides, business cards and Instagram templates, for clinicians who teach, speak and grow a team.
About
Hi, I'm Yvette.
I'm an LCSW with an active private practice and more than 15 years in mental health, including enterprise wellness work at Headspace.
Here's the honest part. I could hold a complex case with total clarity, but writing two sentences about my own value felt impossible. I've rewritten my own homepage more times than I care to admit. So I know that freeze, and it has nothing to do with how good you are at your work.
The clinicians I work with come from all kinds of backgrounds, culturally and in what they focus on and offer. A lot of them are multi-hyphenates: therapist and author, therapist and speaker, trainer, consultant. Their brand has to hold all of it.
- LCSW in private practice
- 15+ years in mental health
- Former Headspace, enterprise wellness
- Wix Partner
Ways to work together
Pick the level of help you need.
Starting at $397
DIY templates
Build it yourself, with the right foundation in place. Brand kits and website templates, like the Coastal Abuela.
See templates ↗Starting at $1,500
Done with you
Personal support without the custom price tag. You pick a template and we make it yours together, in a Brand Sprint or a Website Sprint.
See sprints ↗Starting at $6,500
The Rise Intensive
Fully supported and built around you, from strategy to a finished site. We set the scope together.
See the intensive ↗Six template brands to start from. Jessica built her brand from the Coastal Abuela kit, and Vivian's YHS Evaluations site started as its website template.